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==Summary==
[[Lawndale High]] is going through a budget crisis, with the students lacking basic educational material like updated maps, paint and good photocopy equipment. Despite the teacher's protests, [[Angela Li|Ms. Li]] only decides to act when she notes there is a lack of football equipment.
She is visited by [[Leonard Lamm]], who brings a plan to create extra revenue for the school: increasing the number of soda vending machines and installing publicity in school grounds, in exchange for an exclusive contract from a soda company, including monetary donations. Ms Li is enthusiastic and, to make sure the plan passes, makes only a descreet notice for its discussion to take place on Super Bowl Sunday, expecting nobody to appear.
[[Daria Morgendorffer|Daria]] is suspicious of the date and tries to get her parents involved and attend the discussion. [[Helen Morgendorffer|Helen]] and [[Jake Morgendorffer|Jake]], however, have other plans for the day and suggest for her to get involved instead. Daria and [[Jane Lane|Jane]] end up attending, being the only public present besides Lamm and Li. Daria objects to the school's endorsement of the soda and the presence of advertising, but her objections are ignored or overluled.
In a few days, the effects of the contract are visible, with more vending machines and add posters of Utra-cola in the school hallways. Daria does not give up and takes her complaints to [[Jodie Landon|Jodie]]. But Jodie, although uncomfortable with the adds, also appreciates the monetary benefits and suggests that Daria herself do something, pointing out that she is always complaining. Daria brings up this last comment when talking with [[Tom Sloane|Tom]], who states there is nothing wrong in complaining... as long as one is actually doing something. In the end, Daria goes to see the county school superintendant, [[Superintendent Cartwright|Mr. Cartwright]], describing the situation in Lawndale High. He is sceptic, reveling he had been considering doing a similar soda contract to all county schools and further asking whether Daria's complaint isn't just to earn herself a school extra credit. Daria denies it, stating her reasons to come are that her colleagues and the school don't deserve what Li is doing, and insisting the superintendant comes to see for himself. Despite her plea, all she gets is a promise that he'll eventually visit the school.
Meanwhile, Lamm notes to Li that the school isn't meeting the utra-cola consumption quota to justify the endorsement money. This leads a increasingly paranoic Li making every effort to bring students to consume the drink: the school halls and bus get the utracola logos displayed; the football and cheerleader teams get new uniforms; teaching materials now constantly make references to the soda. When this isn't enough, Li bribes the football players with grades for all who drink soda and even tries to have the elementary school kids drink it.
Finally, mentally breaking down, she roams the school with an axe, destroying the destribution machines to get the student to drink, only to be shortly after cart off in an ambulance.This psychotic scene is witness by the superintendant.
In the end, the situation has almost returned to normal: the soda machines have been banned from the hallways, but still exist in the cafeteria; Li has returned as principal despite her psychotic break; and though most publicity is gone, the more sutle adds are still present thoughtout Lawndale High.
==Fan Reaction==
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